Editorial
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Best Holiday Gifts for Your Friends Based on Zodiac Sign
A complete gift-giving guide for every astrological sign.
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Named the Best for A Reason: Allure’s Top 2019 Beauty Picks
It isn’t easing getting Allure’s highly-coveted red stamp of approval. Find out which products made the cut and why.
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6 Makeup Colors to Try This Fall
Burnt orange, brick red, mustard yellow—add these seasonal hues to your makeup bag, stat.
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Stories
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How to Grow out Heat-Damaged Hair—While Still Using Heat
I transformed my short, heat-damaged strands into 26 inches of healthy hair—while still using my hot tools.
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Celebrate World Vegan Day with These Vegan Makeup Picks
Here’s a list of vegan makeup products you should be using.
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Meet The Artists Behind Oribe’s 2019 Packaging: Block Shop Textiles
More on how this dreamy collab came to fruition and the inspiration behind the stunning packaging.
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5 Best Beauty Gifts for Scorpios
Give the ambitious water sign in your life a gift box filled with Scorpio-inspired beauty products.
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10 Hijabi Beauty Bloggers You Should Be Following
These Muslim makeup artists and beauty bloggers are about to take you down an Instagram rabbit hole.
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6 Best Fall-Scented Candles for the Coziest Vibes
Crunchy leaves, hot cider and flannel—fall vibes are all wrapped up in these warm, inviting scents.
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Wet Hair Look Tutorial for Your Hair Type
Here’s how to master the wet look in under 5 steps.
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Why We’re (Still) Obsessed with Benefit’s Benetint
Everyone’s favorite stain is now new, improved and better than ever. Here’s everything you need to know about this beauty must-have.
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Find the Best Setting Spray for Your Skin Type
Allow us to introduce you to a setting spray that actually works for your skin type.
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5 Lip + Cheek Products That Highlight Your Smile
Get your happy on with these colorful, multi-use products.
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Stories
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Benefit’s Secret Formula: How Precisely, My Brow Pencil Is Made
This brow pencil is magic, and we’re ready to discover the secret behind it. You coming?
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Face Skincare
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This Fall’s Top Face Masks
With ingredients like pumpkin, gold, and matcha, these are the autumnal facial masks you should be using.
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Brows
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Celebrate National Brow Day with These Decorative Eye Looks
Go all out for National Brow Day with these colorful brow looks perfect for day and night.
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5 Best Beauty Gifts for Libra
Give the charismatic air sign in your life a gift box filled with Libra-inspired beauty products.
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Concealer
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5 Concealers That Actually Camouflage Dark Circles
Concealing dark circles isn’t an easy task, but we found five products that will get the job done.
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News
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Celebrating the Fashion and Beauty of Anna Sui
The independent, eclectic and influential designer is honored with a huge retrospective of her finest looks plus, of course, her makeup!